Privacy policy

Last updated: 22.07.2026

This Privacy Policy explains how Rully Official ("we", "us", "our") collects, uses, and 
protects your personal data when you visit or shop at rullyofficial.com.

WHO WE ARE
Rully Official is a sole trader (MEI) registered in Brazil. For any privacy-related 
enquiries, you can contact us at contact@rullyofficial.com.

WHAT DATA WE COLLECT
- Contact details (name, email address, delivery address, phone number if provided)
- Order and payment information (processed securely by our payment providers)
- Browsing data (via cookies — see our Cookie Policy for details)
- Communications you send us (e.g. via email or our Contact Us page)

HOW WE USE YOUR DATA
- To process and deliver your orders
- To respond to your enquiries and provide customer service
- To send order updates and, where you've opted in, marketing communications
- To improve our website and shopping experience
- To detect and prevent fraud

LEGAL BASIS FOR PROCESSING
We process your data on the basis of: performing our contract with you (fulfilling your 
order), your consent (e.g. for marketing emails), and our legitimate interests 
(e.g. improving our services and preventing fraud).

SHARING YOUR DATA
We share data only with trusted third parties necessary to run our business, including:
- Our e-commerce platform (Shopify)
- Payment processors
- Shipping and logistics partners
- Email marketing and analytics providers

We do not sell your personal data to third parties.

YOUR RIGHTS
If you are located in the UK or EU, you have the right to access, correct, delete, or 
port your personal data, and to object to or restrict certain processing. To exercise 
any of these rights, contact us at contact@rullyofficial.com.

DATA RETENTION
We retain your data only for as long as necessary to fulfil the purposes described in 
this policy, or as required by law.

COOKIES
Our website uses cookies. Please see our Cookie Policy for full details.

CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. Any changes will be posted on this 
page.

CONTACT US
If you have any questions about this Privacy Policy or how we handle your data, please 
contact us at contact@rullyofficial.com.